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A collection of articles, insights and trends on the latest in innovation, design, technology, business and product launch.

What Are NFTs and What’s All the Hype in 2021?

What Are NFTs and What’s All the Hype in 2021?

In October 2021, cryptocurrency exchange Coinbase announced that it would launch an NFT marketplace. Moreover, Sotheby's, an auction house active since 1744, also launched its NFT-exclusive marketplace, Metaverse. This year has seen a surge in the sale of NFTs....

Minimum Viable Product (Part 4): What to do after?

Minimum Viable Product (Part 4): What to do after?

This is the fourth (and last) article of our comprehensive series about the concept of Minimum Viable Product (MVP).  In our previous three articles, we talked about what an MVP is, why you need it, and discussed how to create it.  We concluded that building an MVP...

How we got burned by ignoring what customers want

How we got burned by ignoring what customers want

Many of today's companies swear their products or services are all about the customers. Including us. But are we really putting the customer's needs, concerns, and desires before anything else?  Oracle claims that 82% of the consumers are giving brands thumbs down and...

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