The 80-20 Rule of Launching a SAAS product

Get exclusive insights from 100 SaaS founders about their growth strategies and how they prioritize their launch actions.

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A collection of articles, insights and trends on the latest in innovation, design, technology, business and product launch.

Product launch: Process insights

Launching a new product is an exciting and stressful activity, for companies, at the same time. What’s important for a successful launch is timing. Of course, the product launch must ensure that potential customers are aware of the product, understand the benefits and...

5 SEO tips from Rand Fishkin himself

5 SEO tips from Rand Fishkin himself

  This blog article is dedicated to a very successful "Ask Me Anything" session with Rand Fishkin that we just hosted in our Growth Marketing Pros community. The session was hosted on our Slack community Growth Marketing Pros, dedicated to assisting founders and...

8 growth tactics to hit 5 million in ARR from top SaaS founders

8 growth tactics to hit 5 million in ARR from top SaaS founders

There is a lot of fluff out there regarding finding new acquisition channels for growing your MRR rate. If you are in the SaaS space, MRR is the lifeline of your company. Still, growing your monthly recurring revenue, it’s not an easy task. You are in an oversaturated...

5 Best Product Launch Examples with Key Takeaways

5 Best Product Launch Examples with Key Takeaways

We've discussed product launching a lot in our previous articles, covering everything you need to know about the process. We have included: Some tips for first-time startup founders. Finding the product-market fit. Generating buzz around the product. KPIs for each...

Go-to-market Strategy Framework

Go-to-market Strategy Framework

If you've already launched a product, you know exactly how to build one. You can concentrate on choosing a large market and nailing the pain point, brand, content, marketing, and sales model required to reach that market.   However, most first-time business...

Should a startup invest in its branding?

Should a startup invest in its branding?

Whether they realize it or not, startups build their brands from the very beginning. So while brands appear to be about visual identity on the surface, they are ultimately expressed via behaviors. The logo, fonts, and colors are essential, but they are just the visual...

How to generate buzz before a product launch?

How to generate buzz before a product launch?

With so much time and effort developing your new product, it's easy to neglect the critical aspect of getting the word out to potential clients.  The entire point of making a product is to sell it. Finding product launch ideas can be both nerve-racking and exciting....

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The 80-20 Rule of Launching a SAAS product

We interviewed 100 SAAS founders on their growth strategies. Find out what they said in our free report!

 

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