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A collection of articles, insights and trends on the latest in innovation, design, technology, business and product launch.

How to scale up your business?

How to scale up your business?

Okay, so you’ve established your startup and you wonder how you can make it grow? Scalability is the potential to grow your start-up without compromising your current business and revenue stream. In order to make your business grow, you need to make sure you have the...

5 Things You Need To Know About Raising Funds

5 Things You Need To Know About Raising Funds

One of the biggest challenges I’ve seen entrepreneurs face is raising funds for their business. Questions like: Where can I get the money? and How do I know who to trust? are ones I’ve heard one too many times. Raising funds is in no way a simple or easy process, but...

Why Should Your Company Values Evolve?

Why Should Your Company Values Evolve?

We’ve been talking a lot about values in the past few years. A lot of famous entrepreneurs have been advocating the concept of values, as an idea, a business should be based on. Every business starts from defining its core values and builds a business and marketing...

How to improve the ability to read your customers?

How to improve the ability to read your customers?

Marketing strategies are complex strategies which include a wide range of elements. One of the most important elements that contribute to successful marketing strategies is customer insight. In its essence, this term describes analysis and interpretation of trends in...

How to use big data marketing in small companies

How to use big data marketing in small companies

One of the main reasons why the number of small companies keeps growing in the last decade is the fact that they have the Internet on their side. With the help of digital marketing, they can compete against big players on the market. So, if they use the right...

Got a startup? Here are 4 rules you need to succeed

Got a startup? Here are 4 rules you need to succeed

Having a startup has never been easier. Even if you don’t have any business experience, you have tons of accelerators that can support your plan and mentor you. Next, you have a tool for literally anything. You don’t have to be an expert in design, marketing, or...

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